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Wednesday, February 6 • 3:20pm - 3:50pm
Breakout A: The Surprising Impact of Robotics & Automation

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What does a revolutionary delivery robot and a self-checkout have in common? The ability to deliver extraordinary consumer experience in an increasingly DTC world.

In this session, Gary Arora, global lead of innovation at Mars, shares his approach to innovating from the inside out and moderates a discussion with three panelists that bring to life these diverse applications. Leading Silicon Valley robotics expert Andra Keay will share key trends that CPG marketers should be thinking about as it relates to robotics, automation, and consumer experience. Plus, you’ll hear case studies directly from leaders at Nuro (first self-driving, autonomous delivery vehicles in partnership with Kroger) and Moltin (frictionless self-checkout) on how they’re revolutionizing convenience + customer service for brands. You will learn:

  • How robotics can help brands connect with consumers in meaningful ways
  • The technologies being used to elevate CX expectations
Speakers
avatar for Henry Lawrence

Henry Lawrence

Business Operations Manager, Nuro
@nurobots
avatar for Jamus Driscoll
avatar for Gary Arora

Gary Arora

Global Lead, Launchpad, Open Innovation, Mars
@aroragaryGulrez (Gary) Arora currently heads up Launchpad at Mars Incorporated, a global programme aimed to deliver marketing and sales innovation through partnerships with startups and other technology companies. The goal is to help Mars iconic brands harness and leverage the power of te... Read More →
avatar for Andra Keay

Andra Keay

Managing Director, Silicon Valley Robotics
@RobotLaunchAndra Keay is the Managing Director of Silicon Valley Robotics, an industry group supporting innovation and commercialization of robotics technologies. Andra is also founder of Robot Launch, global robotics startup competition, cofounder of Robot Garden hackerspace, mentor at hardware... Read More →

Wednesday February 6, 2019 3:20pm - 3:50pm PST
Imperial A
  Breakout